Today’s ever-changing market reinforces the advisability of developing a strong risk management program that makes use of innovative marketing strategies, crop insurance and advanced farm and financial management techniques. The use of options as a marketing and risk management tool is the focus in this session. The first part will be oriented towards those market participants that have minimal experience using options trading to hedge price risks and will cover terminology and basic options strategies. The remaining time will involve a discussion of more advanced strategies and emerging market issues for the for the upcoming crop.